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The Circular Economy

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The Ellen MacArthur Foundation is an independent charity with the aim of inspiring a generation to re-think, re-design & build a positive future through the vision of a circular economy. Ellen MacArthur founded the Foundation to better understand how on land too we rely on finite resources in the form of materials, energy and water after her experiences as a world class sailor having sailed over 26,000 miles to become the fastest person to circumnavigate the globe single-handed.

The Circular Economy 100 is a global platform bringing together leading companies, emerging innovators and regions to accelerate the transition to a circular economy over a 1000-day (3 year) period. The Annual Summit was held Wednesday 19 June 2013.

Ellen MacArthur Foundation

Curated by earthsayer

The hidden drivers enabling the circular economy
February 23, 2026

The Circular Economy Show features Rachel O’Reilly (Accenture) discussing their upcoming report, β€˜Circularity is Working.’ This report guides consumer adoption by highlighting successful circularity examples, from Liverpool musicians reinvesting savings to Hamburg's informal sharing systems. Rachel shares insights into hidden drivers crucial for normalizing, embedding, and scaling circularity.

The Ellen MacArthur Foundation, an international charity, accelerates the transition to a circular economy to tackle global challenges like climate change and waste. Explore their work at ellenmacarthurfoundation.org. Subscribe for more videos on YouTube, and follow them on Instagram and LinkedIn.