The Business in the Community Ireland Summit on Corporate Responsibility: Transforming to a Sustainable Business convened its second panel on November 18, 2010.

The panel featured James

The Business in the Community Ireland Summit on Corporate Responsibility: Transforming to a Sustainable Business convened its second panel on November 18, 2010.

The panel featured James Quincey (The Coca Cola Company), Sir Stuart Rose (Chairman, Marks & Spencer), Prof. Roger Steare (Cass Business School), Richard Jackson (Olympic Delivery Authority), and Gerard O'Neill (Amarach).

Produced by Kelung Online Radio in Indonesia, this program series addresses critical issues: polluted waters, threatened livelihoods, and the environmental and social impacts of mining across the

Produced by Kelung Online Radio in Indonesia, this program series addresses critical issues: polluted waters, threatened livelihoods, and the environmental and social impacts of mining across the country.

Scripts were written by Belarmino Lapong, Fernanda Montolalu, Etzar Tulung, and Gerard Tiwow. Producers include Gerard Tiwow and Rikson Karundeng. Presenters are Belarmino Lapong (Tombulu’), Frily Omega Pantow (Indigenous Youth Council), Estevania Olongie, Etzar Tulung, and Elizabeth Palar. Interviewees featured Satriano Pangkey (Manado Legal Assistance Agency) and Royke Mamahit (Sulawesi River Monitoring Agency). Music includes Pa’ésa’an Mangindayo’s “Opo’ Wananatasé,” "Kalelon Maka’aruyen," and The Halluci Nation’s "Burn your village to the ground," all used with permission.

Society faces an existential crisis: 84% fossil fuel energy drives catastrophic climate change and pollution, causing one in six deaths. Extreme light applied to nuclear energy could offer a

Society faces an existential crisis: 84% fossil fuel energy drives catastrophic climate change and pollution, causing one in six deaths. Extreme light applied to nuclear energy could offer a solution, activating materials like thorium or boron for abundant, waste-free, and radiation-free power.

This innovative path draws on the work of Nobel laureate Gérard Albert Mourou. The French physicist co-invented a laser amplification technique, earning him the 2018 Nobel Prize in Physics. His invention also enabled refractive femtosecond eye surgery, used on over a million patients annually. This talk was given at a TEDx event. Learn more at ted.com/tedx.

This excerpt is from a panel presentation at the Business In The Community Ireland Summit on Corporate Responsibility, held in November

This excerpt is from a panel presentation at the Business In The Community Ireland Summit on Corporate Responsibility, held in November 2010.

The panel featured experts including James Quincey (The Coca-Cola Company), Sir Stuart Rose (Marks & Spencer), and Gerard O'Neill of Amarach Research.

O'Neill highlighted how marketers' 'pricing trap' hinders sustainability initiatives. He argued that while price accounts for only 30% of a purchase decision, emotion and feelings drive 70%. Emphasizing trust and the social environment is crucial for consumers to move beyond price-driven choices.